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Cosmetics Marketing Strategy in the Era of the Digital Ecosystem

Author

Listed:
  • Young Won Park

    (Saitama University)

  • Paul Hong

    (The University of Toledo)

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Suggested Citation

  • Young Won Park & Paul Hong, 2024. "Cosmetics Marketing Strategy in the Era of the Digital Ecosystem," Springer Books, Springer, number 978-981-97-3674-4, February.
    • Handle: RePEc:spr:sprbok:978-981-97-3674-4
    DOI: 10.1007/978-981-97-3674-4
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