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Postcolonial Marketing Communication
Editor
- Arindam Das(Alliance University)Himadri Roy Chaudhuri(Xavier School of Management)Ozlem Sandikci Turkdogan(University of Glasgow)
Abstract
No abstract is available for this item.Individual chapters are listed in the "Chapters" tab
Suggested Citation
- Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), 2024. "Postcolonial Marketing Communication," Springer Books, Springer, number 978-981-97-0285-5, February.
Handle: RePEc:spr:sprbok:978-981-97-0285-5
DOI: 10.1007/978-981-97-0285-5
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Book Chapters
The following chapters of this book are listed in IDEAS- Arindam Das & Ozlem Sandikci Turkdogan, 2024. "Introduction," Springer Books, in: Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), Postcolonial Marketing Communication, pages 1-5, Springer.
- Güliz Ger, 2024. "Neocoloniality of Marketing Communications in the Global South," Springer Books, in: Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), Postcolonial Marketing Communication, pages 7-16, Springer.
- Matthew P. McAllister & Sydney L. Forde & Yasemin Beykont, 2024. "bell hooks’ “Eating the Other” as a Critical Advertising Framework," Springer Books, in: Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), Postcolonial Marketing Communication, pages 17-35, Springer.
- Jonatan Södergren & Niklas Vallström, 2024. "Writing Brands into Historical Silences: Insights from Wide Sargasso Sea," Springer Books, in: Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), Postcolonial Marketing Communication, pages 37-51, Springer.
- Hari Sreekumar & Rohit Varman, 2024. "Postcolonial Marketing Communication: An Indian Perspective," Springer Books, in: Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), Postcolonial Marketing Communication, pages 53-61, Springer.
- Anuja Pradhan & Søren Askegaard, 2024. "Postcolonial Branding—From the Subcontinent. For All," Springer Books, in: Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), Postcolonial Marketing Communication, pages 63-81, Springer.
- Arindam Das, 2024. "Subaltern Agencies, Marketing Communications, and Counter Discourses in the Postcolony," Springer Books, in: Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), Postcolonial Marketing Communication, pages 83-96, Springer.
- Derek Bryce, 2024. "Cultural Appropriation or Transculturation: The Curious Resilience of ‘Tiki’ Culture," Springer Books, in: Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), Postcolonial Marketing Communication, pages 97-116, Springer.
- Muhammed Bilgehan Aytaç, 2024. "A Decolonizing or Recolonizing Mindset? Semiotic Analysis of a Qurban Donation Appeal to Africa in Turkey," Springer Books, in: Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), Postcolonial Marketing Communication, pages 117-136, Springer.
- Cristina Galalae & Tana Licsandru, 2024. "A Post-socialist Reading of Displaced Images from the Global South: The Case of Roma, Eastern Europe’s Oriental Other," Springer Books, in: Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), Postcolonial Marketing Communication, pages 137-158, Springer.
- Stephen Brown, 2024. "Jazzin’ Jim, Talkin’ Tut: A Colonialist Confesses," Springer Books, in: Arindam Das & Himadri Roy Chaudhuri & Ozlem Sandikci Turkdogan (ed.), Postcolonial Marketing Communication, pages 159-175, Springer.
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