Digital Transformation in Sales
Author
Abstract
Individual chapters are listed in the "Chapters" tab
Suggested Citation
DOI: 10.1007/978-3-658-38887-4
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Book Chapters
The following chapters of this book are listed in IDEAS- Livia Rainsberger, 2023. "Digital Transformation in Sales, WHY Actually?," Springer Books, in: Digital Transformation in Sales, chapter 1, pages 1-32, Springer.
- Livia Rainsberger, 2023. "Digital Sales Transformation: WHAT Is It Really?," Springer Books, in: Digital Transformation in Sales, chapter 2, pages 33-42, Springer.
- Livia Rainsberger, 2023. "7W Strategy for Digital Transformation in Sales: HOW Do We Close the Gaps?," Springer Books, in: Digital Transformation in Sales, chapter 3, pages 43-188, Springer.
- Livia Rainsberger, 2023. "Sales Technology: An Ocean of Possibilities," Springer Books, in: Digital Transformation in Sales, chapter 4, pages 189-267, Springer.
- Livia Rainsberger, 2023. "Outlook: There Is No Way Back," Springer Books, in: Digital Transformation in Sales, chapter 5, pages 269-273, Springer.
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