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Wie Patienten ticken? Wie Konsumenten handeln!
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Abstract
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Suggested Citation
DOI: 10.1007/978-3-658-37998-8
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Book Chapters
The following chapters of this book are listed in IDEAS- Klaus Hubatka, 2022. "Einleitende Überlegungen," Springer Books, in: Wie Patienten ticken? Wie Konsumenten handeln!, chapter 1, pages 1-9, Springer.
- Klaus Hubatka, 2022. "Gesellschaftlicher Rahmen, Marktgeschehen und Gesundheit," Springer Books, in: Wie Patienten ticken? Wie Konsumenten handeln!, chapter 2, pages 11-20, Springer.
- Klaus Hubatka, 2022. "Die Gesundheitswirtschaft und die aktuelle Marktentwicklung," Springer Books, in: Wie Patienten ticken? Wie Konsumenten handeln!, chapter 3, pages 21-41, Springer.
- Klaus Hubatka, 2022. "Der Umbruch in der Patientensicht," Springer Books, in: Wie Patienten ticken? Wie Konsumenten handeln!, chapter 4, pages 43-51, Springer.
- Klaus Hubatka, 2022. "Evidenz eines neuen PatientenverhaltensPatientenverhalten als Konsumenten," Springer Books, in: Wie Patienten ticken? Wie Konsumenten handeln!, chapter 5, pages 53-81, Springer.
- Klaus Hubatka, 2022. "Analytische Betrachtung einer neuen Patientensicht als Konsumenten," Springer Books, in: Wie Patienten ticken? Wie Konsumenten handeln!, chapter 6, pages 83-87, Springer.
- Klaus Hubatka, 2022. "Der Patient ist als Konsument angekommen," Springer Books, in: Wie Patienten ticken? Wie Konsumenten handeln!, chapter 7, pages 89-97, Springer.
- Klaus Hubatka, 2022. "Neues KonsumverhaltenKonsumverhaltenneu von Patienten und wie man sie bei Interventionen anspricht," Springer Books, in: Wie Patienten ticken? Wie Konsumenten handeln!, chapter 8, pages 99-127, Springer.
- Klaus Hubatka, 2022. "Wirkungsorientierte Ansätze für Aktionen und Interventionen im Gesundheitsmarkt," Springer Books, in: Wie Patienten ticken? Wie Konsumenten handeln!, chapter 9, pages 129-164, Springer.
- Klaus Hubatka, 2022. "Visionen eines neuen Gesundheitsmarktes mit einem selbstbestimmten Patienten und Konsumenten," Springer Books, in: Wie Patienten ticken? Wie Konsumenten handeln!, chapter 10, pages 165-172, Springer.
- Klaus Hubatka, 2022. "Abschließende Bemerkungen und Ausblick zur Analyse des selbstbestimmten Patienten als Konsumenten," Springer Books, in: Wie Patienten ticken? Wie Konsumenten handeln!, chapter 11, pages 173-184, Springer.
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