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Laenderuebergreifende Innovations- und Wissensnetzwerke. Eine empirische Studie in der pharmazeutischen Industrie

Author

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  • David Rygl

Abstract

Im Zuge der Globalisierung und Beschleunigung des Wettbewerbs wird die schnelle und kostenguenstige Entwicklung von Produkten bis zur Marktreife zunehmend zu einem zentralen Wettbewerbsfaktor. Dies gilt im besonderen Masse fuer die pharmazeutische Industrie, in der die Ausgaben fuer Forschung & Entwicklung einen Großteil der Gesamtaufwendungen ausmachen und Innovatoren durch einen weltweiten Patentschutz vor Imitatoren geschuetzt werden. Die Organisation von Kreativitaet und damit die Etablierung laenderuebergreifender Innovations- und Wissensnetzwerke bilden eine der zentralen Herausforderungen fuer das Management. In diesem Buch werden am Beispiel von 20 Top-Pharmaunternehmungen zentrale Aspekte der Konfiguration, Koordination und strategischen Ausrichtung von Innovations- und Wissensnetzwerken analysiert.

Suggested Citation

  • David Rygl, 2008. "Laenderuebergreifende Innovations- und Wissensnetzwerke. Eine empirische Studie in der pharmazeutischen Industrie," Books, Rainer Hampp Verlag, edition 1, number 9783866183186.
    • Handle: RePEc:rai:rhbook:9783866183186
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    More about this item

    Keywords

    Innovations- und Wissensnetzwerke; Konfiguration; Koordination; Netzwerkanalyse; Gestaltansatz; pharmazeutische Industrie;
    All these keywords.

    JEL classification:

    • L2 - Industrial Organization - - Firm Objectives, Organization, and Behavior
    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
    • M16 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - International Business Administration
    • Z13 - Other Special Topics - - Cultural Economics - - - Economic Sociology; Economic Anthropology; Language; Social and Economic Stratification

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