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Management and Marketing in Pharmacy [Electronic resource]: the textbook for foreign students of higher pharmaceutical schools : in 2 parts / Z. Mnushko [at al.], ed. by prof. Z. Mnushko ; National University of Pharmacy. – Electronic text data. – Kharkiv : Publishing center “Dialog”, 2016. – Part I : Management in Pharmacy. – 1 electronic opt. disk (CD-R). – 2,5 Mb. – System requirements: Adobe Acrobat Reader. – Title from the disk label

Author

Listed:
  • Mnushko Zoia M.
  • Sofronova Iryna V.
  • Aliekperova Nataliia V.
  • Pestun Iryna V.
  • Timanyuk Iryna V.

    (National University of Pharmacy)

Abstract

The basic theoretical principles of management and administration features, business and communication activities, personnel management, domestic and foreign labour laws in pharmacy are presented. Principles of pharmaceutical ethics, communication with clients of pharmacies, approaches and criteria for evaluating the effectiveness of pharmaceutical organizations have been described. The textbook is recommended for foreign students of higher pharmaceutical schools.

Suggested Citation

  • Mnushko Zoia M. & Sofronova Iryna V. & Aliekperova Nataliia V. & Pestun Iryna V. & Timanyuk Iryna V., 2016. "Management and Marketing in Pharmacy [Electronic resource]: the textbook for foreign students of higher pharmaceutical schools : in 2 parts / Z. Mnushko [at al.], ed. by prof. Z. Mnushko ; National Un," ИЦ "Диалог" - учебная и научная литература. PC "Dialog" - Educational and Scientific Books, Publishing Center "Dialog", number 4, February.
  • Handle: RePEc:pos:ecbook:4
    as

    Download full text from publisher

    File URL: http://pathofscience.org/Library/MMPh_Part_I.pdf
    Download Restriction: no
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    More about this item

    Keywords

    pharmacy; management; entrepreneurship; communication; human resources; efficiency.;
    All these keywords.

    JEL classification:

    • I20 - Health, Education, and Welfare - - Education - - - General
    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General

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