Membangun UMKM Pariwisata dan Ekonomi Kreatif di Indonesia Timur

The book dives into issues surrounding the development of the creative industry and tourism by micro, small, and medium enterprises (MSMEs) in five East Indonesian provinces. Roles that can be taken up by various stakeholders, especially by the local and central government, concerning the creative industry and tourism development involving MSMEs are identified and discussed in this Book. MSMEs’ roles in the creative industry and tourism development are identified as potential sources of growth that can alleviate the region from the persisting poverty and catch up with other regions in Indonesia. The book also touches on how the COVID-19 Pandemic has shifted consumer behavior and how MSMEs in the tourism and creative industry sector can strategize respectively. Each chapter focuses on specific issues in an East Indonesian province. The chapter on West Nusa Tenggara focuses on the ideal organization of local government bodies and policy instruments to create and maintain a competitive creative industry for MSMEs. The dynamics of the traditional Sumba woven fabric industry are presented in the chapter on East Nusa Tenggara. The chapter on North Sulawesi presents extensive SWOT analyses of MSMEs’ roles in the creative industry during and post the COVID-19 Pandemic. Two chapters on Maluku analyze the roles of MSMEs in the fishery and tourism sectors respectively. Lastly, the chapter on Papua describes and analyzes key areas in need of support from governmental and non-governmental bodies for the development of tourism MSMEs in Raja Ampat. The book is written by selected authors from East Indonesia and offers unique lenses of analysis from their first-hand perspective of the development issues surrounding MSMEs in the region. Areas needing local and central government’s attention are highlighted, which include economy-wide structural issues such as access to natural resources, air transport, reliable utility provision, education, access to affordable quality healthcare, and the development of renewable energy in the region.