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Ellery, T., Hansen, N.: Pharmaceutical lifecycle management: Making the most of each and every brand

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  • Iva Živaljić

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  • Iva Živaljić, 2012. "Ellery, T., Hansen, N.: Pharmaceutical lifecycle management: Making the most of each and every brand," Tržište/Market, Faculty of Economics and Business, University of Zagreb, vol. 24(2), pages 297-299.
  • Handle: RePEc:zag:market:v:24:y:2012:i:2:p:279-299
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