Intrapreneurship And Exopreneurship In Manufacturing Firms: An Empirical Study Of Performance Implications

Entrepreneurship has been closely associated with small businesses and new ventures. It has the idea of an individual identifying new markets, new process, new system and new substitutes for raw materials and new products. In recent years, entrepreneurial activities take place in large organization known as intrapreneurship and it is associated with innovation that uses existing entrepreneurial resources within a large and established organization. Exopreneurship is another term with the same notion as intrapreneurship that is entrepreneurship within large organization but innovation is brought into the organization with the assistance of external entrepreneurial resources known as exopreneurs. Given that intrapreneurship and exopreneurship may exist within large organization, how do they manifest themselves? This paper attempts to link firms' performances that practiced intrapreneurship and exopreneurship. This research examined the performance implications of different level of intrapreneurship and exopreneurship. The respondents from manufacturing sector did not show any differences in the importance and satisfaction of performance. The results of the study support intrapreneurship and exopreneurship as valid foci for research and as desirable strategies for implementation.