Corporate Customers' Resistance To Industrial Service Innovations
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DOI: 10.1142/S136391961100343X
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References listed on IDEAS
- Joe Tidd (ed.), 2010. "Gaining Momentum:Managing the Diffusion of Innovations," World Scientific Books, World Scientific Publishing Co. Pte. Ltd., number p625, September.
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Cited by:
- Huang, Dan & Jin, Xin & Coghlan, Alexandra, 2021. "Advances in consumer innovation resistance research: A review and research agenda," Technological Forecasting and Social Change, Elsevier, vol. 166(C).
- Nastasje Johnson & Marike Venter, 2016. "Factors Affecting Consumer Resistance to Innovation Diffusion of E-Cigarettes," Journal of Economics and Behavioral Studies, AMH International, vol. 8(5), pages 108-119.
- María Leticia Santos-Vijande & José Ángel López-Sánchez & John Rudd, 2016. "Frontline employees’ collaboration in industrial service innovation: routes of co-creation’s effects on new service performance," Journal of the Academy of Marketing Science, Springer, vol. 44(3), pages 350-375, May.
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Keywords
Innovation resistance; innovation rejection; innovation adoption; industrial service; business-to-business; service innovation; organizational innovation; customer collaboration; customer understanding;All these keywords.
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