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The contingent valuation method—appraising the appraisers

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  • Magnus Johannesson

Abstract

Morrison & Gyldmark (MG)1 in a recent issue of health economics reviewed the use of the contingent valuation (CV) method of measuring willingness to pay in the health area. Although it is useful to examine the appropriate role of the CV method in the health care field, the appraisal by MG has a number of limitations which are pointed out in this paper. These relate to some inaccuracies in the review of the literature, the limited nature of the criteria proposed by MG to evaluate CV studies, and finally I argue that the comparison between CV, QALYs, and HYEs is premature and confuses rather than clarifies the debate.

Suggested Citation

  • Magnus Johannesson, 1993. "The contingent valuation method—appraising the appraisers," Health Economics, John Wiley & Sons, Ltd., vol. 2(4), pages 357-359, December.
    • Handle: RePEc:wly:hlthec:v:2:y:1993:i:4:p:357-359
    DOI: 10.1002/hec.4730020408
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    1. Johansson,Per-Olov, 1987. "The Economic Theory and Measurement of Environmental Benefits," Cambridge Books, Cambridge University Press, number 9780521348102, September.
    2. W. Michael Hanemann, 1984. "Welfare Evaluations in Contingent Valuation Experiments with Discrete Responses," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 66(3), pages 332-341.
    3. John D. Graham & Max Henrion, 1984. "A Probabilistic Analysis of the Passive–Restraint Question," Risk Analysis, John Wiley & Sons, vol. 4(1), pages 25-40, March.
    4. Johannesson, Magnus & Jonsson, Bengt & Borgquist, Lars, 1991. "Willingness to pay for antihypertensive therapy -- results of a Swedish pilot study," Journal of Health Economics, Elsevier, vol. 10(4), pages 461-473.
    5. Gwendolyn C. Morrison & Marlene Gyldmark, 1992. "Appraising the use of contingent valuation," Health Economics, John Wiley & Sons, Ltd., vol. 1(4), pages 233-243, December.
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    Cited by:

    1. Lorber, Connor & Dittrich, Ruth & Jones, Sharon & Junge, Alex, 2021. "Is hiking worth it? A contingent valuation case study of Multnomah Falls, Oregon," Forest Policy and Economics, Elsevier, vol. 128(C).
    2. Dror, David Mark & Radermacher, Ralf & Koren, Ruth, 2007. "Willingness to pay for health insurance among rural and poor persons: Field evidence from seven micro health insurance units in India," Health Policy, Elsevier, vol. 82(1), pages 12-27, June.
    3. Alan Diener & Bernie O'Brien & Amiram Gafni, 1998. "Health care contingent valuation studies: a review and classification of the literature," Health Economics, John Wiley & Sons, Ltd., vol. 7(4), pages 313-326, June.
    4. Nils-Olov Stålhammar, 1996. "An Empirical Note on Willingness to Pay and Starting-point Bias," Medical Decision Making, , vol. 16(3), pages 242-247, August.

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