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The Power of Partisanship in Brazil: Evidence from Survey Experiments

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  • David Samuels
  • Cesar Zucco

Abstract

To what extent do party labels influence individuals’ policy positions? Much research has examined this question in the United States, where party identification can generate both in‐group and out‐group pressures to conform to a party's position. However, relatively little research has considered the question's comparative generalizability. We explore the impact of party labels on attitudes in Brazil, a relatively new democracy with a fragmented party system. In such an environment, do parties function as in‐groups, out‐groups, or neither? We answer this question through two survey experiments, one conducted on a nationally representative sample and another on a convenience sample recruited via Facebook. We find that both in‐ and out‐group cues shape the opinions of identifiers of Brazil's two main parties but that cues have no effect on nonpartisans. Results suggest that party identification can structure attitudes and behavior even in “party‐averse” electoral environments.

Suggested Citation

  • David Samuels & Cesar Zucco, 2014. "The Power of Partisanship in Brazil: Evidence from Survey Experiments," American Journal of Political Science, John Wiley & Sons, vol. 58(1), pages 212-225, January.
    • Handle: RePEc:wly:amposc:v:58:y:2014:i:1:p:212-225
    DOI: 10.1111/ajps.12050
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    Cited by:

    1. Jennifer Cyr, 2019. "An integrative approach to measurement: focus groups as a survey pretest," Quality & Quantity: International Journal of Methodology, Springer, vol. 53(2), pages 897-913, March.
    2. Sebastian Blesse & Philipp Lergetporer & Justus Nover & Katharina Werner, 2023. "Transparency and Policy Competition: Experimental Evidence from German Citizens and Politicians," Rationality and Competition Discussion Paper Series 387, CRC TRR 190 Rationality and Competition.
    3. Morrison, Kelly & Savun, Burcu & Donno, Daniela & Davutoglu, Perisa, 2023. "Competing Verdicts: Multiple Election Monitors and Post-Election Contention," Institute on Global Conflict and Cooperation, Working Paper Series qt3kc4f57j, Institute on Global Conflict and Cooperation, University of California.
    4. Elisabeth Grewenig & Philipp Lergetporer & Katharina Werner & Ludger Woessmann, 2019. "Do Party positions affect the public's policy preferences?," CESifo Working Paper Series 7579, CESifo.
    5. Cavalcanti, Francisco & Daniele, Gianmarco & Galletta, Sergio, 2018. "Popularity shocks and political selection," Journal of Public Economics, Elsevier, vol. 165(C), pages 201-216.
    6. Giuberti Coutinho, Lorena, 2021. "Political polarization and the impact of internet and social media use in Brazil," MERIT Working Papers 2021-032, United Nations University - Maastricht Economic and Social Research Institute on Innovation and Technology (MERIT).
    7. Grewenig, Elisabeth & Lergetporer, Philipp & Werner, Katharina & Woessmann, Ludger, 2020. "Do party positions affect the public's policy preferences? Experimental evidence on support for family policies," Journal of Economic Behavior & Organization, Elsevier, vol. 179(C), pages 523-543.
    8. Mariani, Lucas Argentieri & Gagete-Miranda, Jessica & Rettl, Paula, 2020. "Words can hurt: how political communication can change the pace of an epidemic," OSF Preprints ps2wx, Center for Open Science.
    9. Scott Williamson & Mashail Malik, 2021. "Contesting narratives of repression: Experimental evidence from Sisi’s Egypt," Journal of Peace Research, Peace Research Institute Oslo, vol. 58(5), pages 1018-1033, September.
    10. He, Haoran & Jiang, Shuguang, 2020. "Partisan culture, identity and corruption: An experiment based on the Chinese Communist Party," China Economic Review, Elsevier, vol. 60(C).
    11. repec:gig:joupla:v:6:y:2014:i:2:p:39-72 is not listed on IDEAS
    12. Nunnari, Salvatore & Nichter, Simeon, 2019. "Declared Support and Clientelism," CEPR Discussion Papers 13460, C.E.P.R. Discussion Papers.
    13. repec:gig:joupla:v:6:y:2014:i:1:p:137-150 is not listed on IDEAS
    14. Valentina Stöhr, 2022. "Climate protection in Germany: Party cues in a multi-party system," Munich Papers in Political Economy 23, Munich School of Politics and Public Policy and the School of Management at the Technical University of Munich.
    15. Andre Assumpcao, 2019. "Electoral Crime Under Democracy: Information Effects from Judicial Decisions in Brazil," Papers 1912.10958, arXiv.org.
    16. repec:gig:joupla:v:6:y:2014:i:3:p:129-158 is not listed on IDEAS
    17. Framcisco Cavalcanti & Gianmarco Daniele & Sergio Galletta, 2016. "Popularity shocks and political selection : the effects of anti-corruption audits on candidates' quality," IdEP Economic Papers 1607, USI Università della Svizzera italiana.
    18. Georgios Nalbantis & Tim Pawlowski & Dennis Coates, 2017. "The Fans’ Perception of Competitive Balance and Its Impact on Willingness-to-Pay for a Single Game," Journal of Sports Economics, , vol. 18(5), pages 479-505, June.

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