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Produktneueinführungen stiegen trotz stagnierender Investitionen

Author

Listed:
  • Kathrin Hofmann

    (WIFO)

  • Agnes Kügler

Abstract

Im Jahr 2024 befand sich die österreichische Wirtschaft weiterhin im Abschwung. Die wirtschaftspolitische Unsicherheit blieb hoch, was die Investitionsdynamik dämpfte. Die Erhöhung der Ausgaben für neue Produkte und Dienstleistungen im Vorjahr dürfte sich positiv auf den Anteil der Unternehmen mit Produktneueinführungen ausgewirkt haben: er stieg 2024 auf 25,8%, blieb jedoch unter dem Vorkrisenniveau. Gleichzeitig erreichten die für das Folgejahr geplanten Ausgaben für Produktneueinführungen einen neuen Tiefststand, was die Skepsis der Unternehmen hinsichtlich der künftigen Geschäftslage widerspiegelt.

Suggested Citation

  • Kathrin Hofmann & Agnes Kügler, 2025. "Produktneueinführungen stiegen trotz stagnierender Investitionen," WIFO Monatsberichte (monthly reports), WIFO, vol. 98(3), pages 137-150, March.
    • Handle: RePEc:wfo:monber:y:2025:i:3:p:137-150
    Note: With English abstract.
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