Freelancing - a new approach on the boundary between fragile and anti-fragile after the 2008 economic crisis

Approaching freelancing, a topical subject in regards to human resources, especially after the economic crisis of 2008, places emphasis on the main advantages of integrating it in HR activity. The economic crisis has represented a critical moment for Romanian organisations and their HR activity, thus generating a series of negative effects on profit and the employees’ individual performances. Ameliorating these negative effects is the top managers’ task, just as much as it is the HR departments, whose role has evolved towards that of a mediator in charge of creating the most appropriate climate for achieving performance, efficiency and optimal results. In order to propose a healthy implementation process, with a view to indicating the phenomenon subjected to analysis, the first step was to analyze each employee’s individual performance metrics. Then, a mathematical modeling of performance with the human resource was developed, by applying an additional linear model on 4 major tasks of human resources spending and a report on performance was calculated - the cost being connected to implementingfreelancing in HR activity in the marketing department.The present study, therefore, provides a concrete solution to the great challenge found in HR management, which is assuring that there is concordance between making spending in HR as efficient as possible and ensuring a high level of motivation and increasing performance with human resources in the organization.