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Management Decisions In The Context Of Bulgaria’s Lifecycle As A Coastal Tourist Destination

Author

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  • Stoyan Marinov

    (Varna University of Economics)

Abstract

The report reveals the Life Cycle of Bulgaria as a coastal tourist destination. It shows the problems accompanying the Bulgarian coastal tourism in its “maturity” phase in regard to the foreign tourism demand. Possible management decisions for enhancing the competitiveness of Bulgarian coastal tourism at the international market have been pointed out.

Suggested Citation

  • Stoyan Marinov, 2012. "Management Decisions In The Context Of Bulgaria’s Lifecycle As A Coastal Tourist Destination," Business & Management Compass, University of Economics Varna, issue 4, pages 7-16.
    • Handle: RePEc:vrn:journl:y:2012:i:4:p:7-16
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    More about this item

    Keywords

    tourism destination management; tourism destination life cycle;

    JEL classification:

    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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