IDEAS home Printed from https://ideas.repec.org/a/vrn/journl/y2010i4p9-16.html
   My bibliography  Save this article

Marketing Science And Practice At The University Of Economics – Varna

Author

Listed:
  • Yulia Uzunova

    (Varna University of Economics)

Abstract

The article offers an assessment of the effect of the attitude towards The article is dedicated to 90 – th anniversary of the establishment of University of Economics – Varna and reflects the evolutionary development and results of research and teaching in the area of marketing. The analysis is based on specific studies of materials from editions that are of significance to marketing. There is given evidence of the teaching of marketing theory and practice for the period 1975 - 2010, irrespective of the significant differences in terms of conditions, methods and approaches to marketing.

Suggested Citation

  • Yulia Uzunova, 2010. "Marketing Science And Practice At The University Of Economics – Varna," Business & Management Compass, University of Economics Varna, issue 4, pages 9-16.
    • Handle: RePEc:vrn:journl:y:2010:i:4:p:9-16
    as

    Download full text from publisher

    File URL: http://journal.ue-varna.bg/uploads/20140726084152_184621335453d369d0cbc5b.pdf
    Download Restriction: no
    ---><---

    More about this item

    JEL classification:

    • I20 - Health, Education, and Welfare - - Education - - - General

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:vrn:journl:y:2010:i:4:p:9-16. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Yana Doneva (email available below). General contact details of provider: https://edirc.repec.org/data/uevarbg.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.