Peningkatan Kinerja Organisasi Melalui Perencanaan Strategi
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organizational performance; communication quality; completeness; commitment; capability; content strategy. abstraktujuan penelitian ini adalah untuk menguji secara empiris efek lintas-fungsional integrasi; kualitas komunikasi; kelengkapan; komitmen; kemampuan; strategi konten dan kemampuan beradaptasi kinerja organisasi. dengan metode purposive sampling; responden untuk penelitian ini adalah 120 eksekutif dari total 526 eksekutif perbankan kecil di propinsi jawa tengah. data kemudian dianalisis dengan menggunakan sem (structural equation model) dengan program amos. temuan penelitian ini menunjukkan bahwa semua hipotesis yang dibangun dapat diterima secara significan. implikasi manajerial dari temuan ini sebagai upaya meningkatkan kualitas kinerja organisasi dapat di capai melalui meningkatan kualitas pelayanan strategi konten yang dibangun dengan kemampuan adaptasi yang tinggi.kata kunci: kinerja organisasi; kualitas komunikasi; kelengkapan; komitmen; kemampuan; strategi konten;All these keywords.
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