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Kesiapan Usaha Mikro, Kecil Dan Menengah Industri Kreatif Untuk Mengadopsi Teknologi Informasi

Author

Listed:
  • Didi Achjari
  • Willy Abdillah
  • Sri Suryaningsum
  • Suratman Suratman

    (Fakultas Ekonomika dan Bisnis Universitas Gadjah Mada
    Fakultas Ekonomi Universitas Bengkulu
    Fakultas Ekonomi UPN Veteran Yogyakarta
    Mahasiswa Program Doktor Fakultas Ekonomika dan Bisnis Universitas Gadjah Mada)

Abstract

Adopsi teknologi informasi (TI) dapat dikaji dari perspektif kesiapan pengguna. Studi ini mengkaji tingkat kesiapan Usaha Mikro, Kecil, dan Menengah (UMKM) industri kreatif di Daerah Istimewa Yogyakarta (DIY) dalam mengadopsi TI. Desain dan model penelitian dikembangkan menggunakan Technology Acceptance Model (TAM) dan Technology Readiness Index (TRI). Penyampelan menggunakan prosedur non-probabilitas dengan teknik penyampelan purposif. Pengumpulan data menggunakan metoda survei kuesioner dan dianalisis menggunakan metoda Partial Least Square (PLS). Secara umum, temuan penelitian mengindikasi bahwa UMKM industri kreatif di DIY memiliki kesiapan dalam mengadopsi TI. Namun, temuan penelitian juga mengindikasi bahwa persepsi ketidaknyamanan dan ketidakamanan merupakan isu utama yang berpotensi menghambat adopsi TI oleh UMKM industri kreatif. Implikasi bagi pemangku kepentingan dan riset empiris didiskusikan lebih lanjut.

Suggested Citation

  • Didi Achjari & Willy Abdillah & Sri Suryaningsum & Suratman Suratman, 2011. "Kesiapan Usaha Mikro, Kecil Dan Menengah Industri Kreatif Untuk Mengadopsi Teknologi Informasi," Jurnal Akuntansi dan Auditing Indonesia, Accounting Department, Faculty of Business and Economics, Universitas Islam Indonesia, vol. 15(2), pages 143-160, Desember.
    • Handle: RePEc:uii:jaaife:v:15:y:2011:i:2:p:143-160
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    Cited by:

    1. Ardito Bhinadi & Ardithama Sumarli, 2019. "The Readiness of Business Practitioners in Special District of Yogyakarta in Facing the Operation of New Yogyakarta International Airport 2019," International Journal of Economics and Financial Issues, Econjournals, vol. 9(5), pages 90-93.

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