The Place of Advertising in Modern Business
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DOI: 10.1086/250735
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Citations
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Cited by:
- Emilio Calvano & Bruno Jullien, 2012.
"Issues in Online Advertising and Competition Policy: A Two-sided Market Perspective,"
Chapters, in: Joseph E. Harrington Jr & Yannis Katsoulacos (ed.), Recent Advances in the Analysis of Competition Policy and Regulation, chapter 9,
Edward Elgar Publishing.
- Emilio Calvano & Bruno Jullien, 2011. "Issues in on-line advertising and competition policy: a two-sided market perspective," Working Papers 427, IGIER (Innocenzo Gasparini Institute for Economic Research), Bocconi University.
- MANEA Laura, 2015. "The Impact Of The European Legislation On Advertising Strategies In The Field Of Food Products," Revista Economica, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 67(Supplemen), pages 285-297, September.
- Olivier Gossner & Jakub Steiner & Colin Stewart, 2021.
"Attention Please!,"
Econometrica, Econometric Society, vol. 89(4), pages 1717-1751, July.
- Olivier Gossner & Jakub Steiner & Colin Stewart, 2018. "Attention Please!," Working Papers tecipa-626, University of Toronto, Department of Economics.
- Gossner, Olivier & Steiner, Jakub & Stewart, Colin, 2021. "Attention please!," LSE Research Online Documents on Economics 107907, London School of Economics and Political Science, LSE Library.
- Olivier Gossner & Jakub Steiner & Colin Stewart, 2018. "Attention please!," ECON - Working Papers 308, Department of Economics - University of Zurich.
- Philippe Askenazy & Thomas Breda & Delphine Irac, 2016.
"Advertising and R&D: theory and evidence from France,"
Economics of Innovation and New Technology, Taylor & Francis Journals, vol. 25(1), pages 33-56, January.
- Philippe Askenazy & Thomas Breda & Delphine Irac, 2010. "Advertising and R&D: Theory and evidence from France," PSE Working Papers halshs-00564988, HAL.
- Philippe Askenazy & Thomas Breda & Delphine Irac, 2010. "Advertising and R&D: Theory and evidence from France," Working Papers halshs-00564988, HAL.
- Philippe Askenazy & Thomas Breda & Delphine Irac, 2016. "Advertising and R&D: theory and evidence from France," PSE-Ecole d'Ă©conomie de Paris (Postprint) halshs-01307705, HAL.
- Philippe Askenazy & Thomas Breda & Delphine Irac, 2016. "Advertising and R&D: theory and evidence from France," Post-Print halshs-01307705, HAL.
- Jian Xu & Feng Liu & You-hua Chen, 2019. "R&D, Advertising and Firms’ Financial Performance in South Korea: Does Firm Size Matter?," Sustainability, MDPI, vol. 11(14), pages 1-16, July.
- Askenazy, P. & Breda, T. & Irac, D., 2010. "Innovation and Advertising: Theory and Evidence," Working papers 284, Banque de France.
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