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Perception Of Management Innovation As A Key Factor In Achieving Competitive Advantage In Companies In Bosnia And Herzegovina

Author

Listed:
  • Mirela Kljajic-Dervic

    (University of Bihac, Faculty of Economics, Bosnia and Herzegovina)

  • Zeljko Mateljak

    (University of Split, Faculty of Economics, Business and Tourism, Republic of Croatia)

  • Ema Buric

    (University of Zenica, Faculty of Economics, Bosnia and Herzegovina)

Abstract

Every company strives to achieve competitive advantage, which is why managers constantly seek new ways of reaching that goal. One of the best ways to gain competitive advantage is through innovation. In theory, innovation can be classified in numerous ways. Some of them include management innovation, which can simply be defined as the process of innovating what managers do. Despite the power of management innovation to propel a company to the level of excellence no other company can compete with, this research has showed that managers in Bosnia and Herzegovina (BiH) are not fully aware of its importance.

Suggested Citation

  • Mirela Kljajic-Dervic & Zeljko Mateljak & Ema Buric, 2022. "Perception Of Management Innovation As A Key Factor In Achieving Competitive Advantage In Companies In Bosnia And Herzegovina," Economic Review: Journal of Economics and Business, University of Tuzla, Faculty of Economics, vol. 20(2), pages 15-25, November.
    • Handle: RePEc:tuz:journl:v:20:y:2022:i:2:p:15-25
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    References listed on IDEAS

    as
    1. Kibaek Lee & Jaeheung Yoo, 2019. "How does open innovation lead competitive advantage? A dynamic capability view perspective," PLOS ONE, Public Library of Science, vol. 14(11), pages 1-18, November.
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    More about this item

    Keywords

    management innovation; competitive advantage; Bosnia and Herzegovina;
    All these keywords.

    JEL classification:

    • J32 - Labor and Demographic Economics - - Wages, Compensation, and Labor Costs - - - Nonwage Labor Costs and Benefits; Retirement Plans; Private Pensions

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