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The effect of compensation and work motivation on employee loyalty at Harbour BrightShoes

Author

Listed:
  • Dandi Ariz Rukmana

    (Faculty of Business and Management, Widyatama University)

  • Davieri Elcid Prasetyo

    (Faculty of Business and Management, Widyatama University)

  • Hawila Natalio Ginting

    (Faculty of Business and Management, Widyatama University)

  • Rian Maulana Hasby Payu

    (Faculty of Business and Management, Widyatama University)

  • Sony Wibisono

    (Faculty of Business and Management, Widyatama University)

  • Herman Sofyandi

    (Faculty of Business and Management, Widyatama University)

Abstract

Human resources play an important role in the company as they exist. Loyalty in companies could increase when theycould be able to build it themselves in their environment.Companies must conduct several approaches, such as providing appropriate compensation, motivation, and a convenient work environment. Companies engaged in services such as shoe laundry need some supporting factors to attract consumers to be interested in using the services that isoffered by the company. Service quality is the main supporting factor for companies engaged in services where good service quality will certainly help companies to increase their customers. This study aims to determine the effect of compensation and work motivation on employee loyalty of Harbour Brightshoes and to obtain the results of an analysis of how much compensation affects employee loyalty of HarbourBrightshoes.

Suggested Citation

  • Dandi Ariz Rukmana & Davieri Elcid Prasetyo & Hawila Natalio Ginting & Rian Maulana Hasby Payu & Sony Wibisono & Herman Sofyandi, 2022. "The effect of compensation and work motivation on employee loyalty at Harbour BrightShoes," Technium Social Sciences Journal, Technium Science, vol. 32(1), pages 548-557, June.
    • Handle: RePEc:tec:journl:v:32:y:2022:i:1:p:548-557
    DOI: 10.47577/tssj.v32i1.6548
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    More about this item

    Keywords

    Compensation; Work Motivation and Loyalty;

    JEL classification:

    • R00 - Urban, Rural, Regional, Real Estate, and Transportation Economics - - General - - - General
    • Z0 - Other Special Topics - - General

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