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Entry Mode Research and SMEs: A Review and Future Research Agenda

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  • Johan Bruneel
  • Robin De cock

Abstract

Research on SMEs’ entry modes remains limited and is spread across various, often disconnected research fields using a broad variety of theories, sample characteristics, and methods. This makes it challenging for researchers to identify interesting research opportunities. Our study investigates the current state of the SME entry mode literature by conducting a systematic literature review of 47 articles. Our review shows that scholars should be more careful when conceptualizing SMEs, and we recommend the use of both quantitative and qualitative longitudinal research designs. We explain how new theories and perspectives might address existing problems and weaknesses in this literature.

Suggested Citation

  • Johan Bruneel & Robin De cock, 2016. "Entry Mode Research and SMEs: A Review and Future Research Agenda," Journal of Small Business Management, Taylor & Francis Journals, vol. 54(S1), pages 135-167, October.
  • Handle: RePEc:taf:ujbmxx:v:54:y:2016:i:s1:p:135-167
    DOI: 10.1111/jsbm.12291
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    Cited by:

    1. Chetty, Sylvie & Martín Martín, Oscar & Bai, Wensong, 2024. "Causal foreign market selection and effectual entry decision-making: The mediating role of collaboration to enhance international performance," Journal of Business Research, Elsevier, vol. 172(C).
    2. Hazem Ali & Min Li & Zhongli Wu & Xunmin Qiu, 2023. "An Examination of the Identification and Exploitation of International Opportunities Among Chinese Traditional SMEs," SAGE Open, , vol. 13(3), pages 21582440231, September.
    3. Ratinho, Tiago & Bruneel, Johan, 2024. "Taking stock of research on hybrid organizations: Enriching theoretical perspectives, extending empirical contexts, and expanding practical relevance," Journal of Business Research, Elsevier, vol. 170(C).
    4. Silvina A. Romano & Jon Mikel Zabala‐Iturriagagoitia, 2022. "Davids versus Goliaths: Epigenetic dynamics and structural change in the Swedish innovation system," Growth and Change, Wiley Blackwell, vol. 53(4), pages 1737-1761, December.

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