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A paler shade of green: implications of green product deletion on supply chains

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  • Qingyun Zhu
  • Purvi Shah
  • Joseph Sarkis

Abstract

Product management activities by operations, marketing, and finance functions have typically focused on the innovation, acquisition, growth, and management of product lines and products. The same is true when considering product management for green products. The latter stages of critical strategic decisions related to product deletion or discontinuation have received less emphasis. In this conceptual paper, the focus is on green product deletion implications for supply chain management and operations. Organisations may view green product deletion as evolving from a deep green to a paler shade of green in their product offerings. A proposed strategic framework pays particular attention to the implications of the green product deletion decision for supply chain processes and operational competencies. In this situation, lessened organisational greenness needs to be weighed against other organisational and operational competencies. The strategic and inter-organisational relationships associated with this decision help set the stage for future research on this critical, yet neglected, organisational and operational supply chain issue.

Suggested Citation

  • Qingyun Zhu & Purvi Shah & Joseph Sarkis, 2020. "A paler shade of green: implications of green product deletion on supply chains," International Journal of Production Research, Taylor & Francis Journals, vol. 58(15), pages 4567-4588, July.
    • Handle: RePEc:taf:tprsxx:v:58:y:2020:i:15:p:4567-4588
    DOI: 10.1080/00207543.2020.1781279
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    Citations

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    Cited by:

    1. Shah, Purvi, 2020. "Managing customer reactions to brand deletion in B2B and B2C contexts," Journal of Retailing and Consumer Services, Elsevier, vol. 57(C).
    2. Golrizgashti, Seyedehfatemeh & Hosseini, SeyedHossein & Zhu, Qingyun & Sarkis, Joseph, 2023. "Evaluating supply chain dynamics in the presence of product deletion," International Journal of Production Economics, Elsevier, vol. 255(C).
    3. Pourya Pourhejazy, 2020. "Destruction Decisions for Managing Excess Inventory in E-Commerce Logistics," Sustainability, MDPI, vol. 12(20), pages 1-12, October.
    4. Luai Jraisat & Mohannad Jreissat & Arvind Upadhyay & Farhana Sajjad & Krishna Chandra Balodi, 2022. "Paradox of strategic partnerships for sustainable value chains: Perspectives of not‐for‐profit actors," Business Strategy and the Environment, Wiley Blackwell, vol. 31(7), pages 3491-3508, November.
    5. Kumar Mangla, Sachin & Börühan, Gülmüş & Ersoy, Pervin & Kazancoglu, Yigit & Song, Malin, 2021. "Impact of information hiding on circular food supply chains in business-to-business context," Journal of Business Research, Elsevier, vol. 135(C), pages 1-18.
    6. Ihwan Ghazali & Salwa Hanim Abdul-Rashid & Siti Zawiah Md Dawal & Nurul Huda & Amir Husni Mohd Shariff & Safarudin Gazali Herawan & Fu Haw Ho & Novita Sakundarini, 2021. "Guidelines for Designing Green Products Considering Customers’ Cultural Preferences," Sustainability, MDPI, vol. 13(2), pages 1-27, January.
    7. Khan, Syed Abdul Rehman & Yu, Zhang & Sharif, Arshian, 2021. "No Silver Bullet for De-carbonization: Preparing for Tomorrow, Today," Resources Policy, Elsevier, vol. 71(C).

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