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Joint dynamic pricing and preservation technology investment for an integrated supply chain with reference price effects

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  • Chung-Yuan Dye
  • Chih-Te Yang
  • Chi-Chuan Wu

Abstract

In this paper, we propose a system of joint dynamic pricing and preservation technology investment decisions for deterioration items in an integrated supply chain management environment involving a manufacturer and a retailer, a controllable deterioration rate, and price-dependent demand. Because the purchasing decisions of consumers usually involve psychologically encoded prices based upon past shopping experiences, the effects of initial reference prices are also incorporated into the proposed model. An optimal dynamic pricing and preservation technology investment model is then established to determine joint strategy, maximizing the discounted total profit over an infinite time horizon from the perspectives of the retailer and integrated supply chain. We also characterize the properties of the optimal pricing and preservation technology investment decisions, and conduct numerical studies to investigate the impact of initial reference price and various system parameters on the optimal strategies and discounted total profit for the retailer/integrated supply chain. Finally, we offer concluding remarks and suggestions for future studies.

Suggested Citation

  • Chung-Yuan Dye & Chih-Te Yang & Chi-Chuan Wu, 2018. "Joint dynamic pricing and preservation technology investment for an integrated supply chain with reference price effects," Journal of the Operational Research Society, Taylor & Francis Journals, vol. 69(6), pages 811-824, June.
  • Handle: RePEc:taf:tjorxx:v:69:y:2018:i:6:p:811-824
    DOI: 10.1057/s41274-017-0247-y
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    Citations

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    Cited by:

    1. Mukunda Choudhury & Sujit Kumar De & Gour Chandra Mahata, 2023. "A pollution-sensitive multistage production-inventory model for deteriorating items considering expiration date under Stackelberg game approach," Environment, Development and Sustainability: A Multidisciplinary Approach to the Theory and Practice of Sustainable Development, Springer, vol. 25(10), pages 11847-11884, October.
    2. Makoena Sebatjane & Olufemi Adetunji, 2022. "Optimal inventory replenishment and shipment policies in a three-echelon supply chain for growing items with expiration dates," OPSEARCH, Springer;Operational Research Society of India, vol. 59(3), pages 809-838, September.
    3. Gudivada Durga Bhavani & Ieva Meidute-Kavaliauskiene & Ghanshaym S. Mahapatra & Renata Činčikaitė, 2022. "Pythagorean Fuzzy Storage Capacity with Controllable Carbon Emission Incorporating Green Technology Investment on a Two-Depository System," Energies, MDPI, vol. 15(23), pages 1-34, November.
    4. Sebatjane, Makoena, 2022. "The impact of preservation technology investments on lot-sizing and shipment strategies in a three-echelon food supply chain involving growing and deteriorating items," Operations Research Perspectives, Elsevier, vol. 9(C).
    5. Fang Qiu & Qifan Hu & Bing Xu, 2020. "Fresh Agricultural Products Supply Chain Coordination and Volume Loss Reduction Based on Strategic Consumer," IJERPH, MDPI, vol. 17(21), pages 1-25, October.
    6. Chaitanyakumar N. Rapolu & Deepa H. Kandpal, 2020. "Joint pricing, advertisement, preservation technology investment and inventory policies for non-instantaneous deteriorating items under trade credit," OPSEARCH, Springer;Operational Research Society of India, vol. 57(2), pages 274-300, June.
    7. Lingyu Gao & Xiaoli Wang, 2019. "Healthcare Supply Chain Network Coordination Through Medical Insurance Strategies with Reference Price Effect," IJERPH, MDPI, vol. 16(18), pages 1-23, September.
    8. Vandana & A. K. Das, 2022. "Two-warehouse supply chain model under preservation technology and stochastic demand with shortages," OPSEARCH, Springer;Operational Research Society of India, vol. 59(4), pages 1587-1612, December.

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