Multichannel integration along the customer journey: a systematic review and research agenda
Author
Abstract
Suggested Citation
DOI: 10.1080/02642069.2019.1652600
Download full text from publisher
As the access to this document is restricted, you may want to search for a different version of it.
Citations
Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
Cited by:
- Yeong Un Lee & Seung Hyun Chung & Joon Young Park, 2024. "Online Review Analysis from a Customer Behavior Observation Perspective for Product Development," Sustainability, MDPI, vol. 16(9), pages 1-18, April.
- Pei-Ju Wu, 2023. "O2O switching determinants and successful drivers in omnichannel retailing services," Service Business, Springer;Pan-Pacific Business Association, vol. 17(3), pages 771-788, September.
- Pengyi Shen & Zecong Ma, 2022. "The quality of physical–electronic hybrid services and its impact on customer loyalty," Service Business, Springer;Pan-Pacific Business Association, vol. 16(4), pages 1065-1080, December.
- Xie, Chaohong & Chiang, Chung-Yean & Xu, Xianhao & Gong, Yeming, 2023. "The impact of buy-online-and-return-in-store channel integration on online and offline behavioral intentions: The role of offline store," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
- Angelos Pantouvakis & Anastasia Gerou, 2022. "The Theoretical and Practical Evolution of Customer Journey and Its Significance in Services Sustainability," Sustainability, MDPI, vol. 14(15), pages 1-16, August.
- Gil Lamata, Mercedes & Latorre Martínez, María Pilar, 2022. "The Circular Economy and Sustainability: A Systematic Literature Review," Cuadernos de Gestión, Universidad del País Vasco - Instituto de Economía Aplicada a la Empresa (IEAE).
- De Canio, Francesca & Fuentes-Blasco, Maria, 2021. "I need to touch it to buy it! How haptic information influences consumer shopping behavior across channels," Journal of Retailing and Consumer Services, Elsevier, vol. 61(C).
- Cambra-Fierro, Jesús & Gao, Lily (Xuehui) & Melero-Polo, Iguácel & Trifu, Andreea, 2021. "How do firms handle variability in customer experience? A dynamic approach to better understanding customer retention," Journal of Retailing and Consumer Services, Elsevier, vol. 61(C).
- Francesco Longo & Paola Roberta Boscolo & Claudio Bongiorno Sottoriva, 2022. "Un framework per la digitalizzazione del territorio," MECOSAN, FrancoAngeli Editore, vol. 2022(122), pages 105-122.
- Regina Negri Pagani & Bruno Pedroso & Celso Bilynkievycz Santos & Claudia Tania Picinin & João Luiz Kovaleski, 2023. "Methodi Ordinatio 2.0: revisited under statistical estimation, and presenting FInder and RankIn," Quality & Quantity: International Journal of Methodology, Springer, vol. 57(5), pages 4563-4602, October.
Corrections
All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:taf:servic:v:40:y:2020:i:15-16:p:1087-1118. See general information about how to correct material in RePEc.
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
We have no bibliographic references for this item. You can help adding them by using this form .
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Chris Longhurst (email available below). General contact details of provider: http://www.tandfonline.com/FSIJ20 .
Please note that corrections may take a couple of weeks to filter through the various RePEc services.