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Exploring the components of meal-sharing experiences with local foods: a netnography approach

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  • Ozan Atsız
  • Ibrahim Cifci
  • S. Mostafa Rasoolimanesh

Abstract

This study aims to explore and ascertain the components of meal-sharing experiences with local foods of international travellers. This study offers insights into the factors influencing local food tourists’ evaluation of destination experiences of a sharing economy platform. A netnography approach is applied to understand the meal-sharing experience and 957 online reviews are examined which were posted on Eatwith by visitors who participated in the meal-sharing economy platform in Rome (Italy) between 2013 and 2020. Findings reveal seven components of meal-sharing experiences with local foods: authenticity, social interaction, local hospitality, awe, local culture, novelty, and servicescape. Findings show that participants can interpret their meal-sharing experience in different ways. To the authors’ knowledge, this is the first research that uses online reviews to explore and understand the meal-sharing experience with local foods. This study has unique theoretical contribution by exploring the components of meal-sharing experience with local foods, as well as practical implications for service providers in order to enhance their service and experience quality.

Suggested Citation

  • Ozan Atsız & Ibrahim Cifci & S. Mostafa Rasoolimanesh, 2022. "Exploring the components of meal-sharing experiences with local foods: a netnography approach," Current Issues in Tourism, Taylor & Francis Journals, vol. 25(6), pages 919-936, March.
  • Handle: RePEc:taf:rcitxx:v:25:y:2022:i:6:p:919-936
    DOI: 10.1080/13683500.2021.1905619
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