Brand love is all around: loyalty behaviour, active and passive social media users
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DOI: 10.1080/13683500.2019.1631760
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Cited by:
- Hao He & Chonlavit Sutunyarak, 2024. "Perception of Corporate Social Responsibility, Organizational Commitment and Employee Innovation Behavior: A Survey from Chinese AI Enterprises," JRFM, MDPI, vol. 17(6), pages 1-21, June.
- Jiali Chen & Aiqing Zhang, 2023. "Exploring How and When Environmental Corporate Social Responsibility Impacts Employees’ Green Innovative Work Behavior: The Mediating Role of Creative Self-Efficacy and Environmental Commitment," Sustainability, MDPI, vol. 16(1), pages 1-21, December.
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