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Exploring the interplay between the use of risk-related information, risk perception formation, and the stages of travel product consumption

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  • Aliza Jonas
  • Yoel Mansfeld

Abstract

This study examined using patterns of risk and warning-related information by backpackers who develop their own travel risk perceptions. It looked at the preferences of information sources and usage levels among Israeli backpackers. Using a simulating approach, interviewees were asked to report on their preference and usage patterns in four stages of the travel consumption sequence – (a) prior to choice of destination; (b) after choice of destination but before departure; (c) during the trip, and (d) after returning home. Based on a sample of 467 former backpackers, the study revealed that they use a relatively wide range of risk-related sources of information yet their preference and usage levels in those sources vary as they moved from one consumption stage to the other. The most innovative finding of this study is that unlike previous findings there was a significant and direct correlation between the level of risk-related information consumption and the backpackers’ level of risk perception in each of the tourist product consumption stages. Further research directions derived from these findings as well as management implications are provided.

Suggested Citation

  • Aliza Jonas & Yoel Mansfeld, 2017. "Exploring the interplay between the use of risk-related information, risk perception formation, and the stages of travel product consumption," Current Issues in Tourism, Taylor & Francis Journals, vol. 20(14), pages 1470-1488, October.
    • Handle: RePEc:taf:rcitxx:v:20:y:2017:i:14:p:1470-1488
    DOI: 10.1080/13683500.2015.1024104
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    Cited by:

    1. Ami Choi & Ingrid E Schneider, 2023. "Acculturation and tourist stress among US Korean immigrant leisure travelers," Journal of International Migration and Integration, Springer, vol. 24(3), pages 1159-1174, September.

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