IDEAS home Printed from https://ideas.repec.org/a/taf/oabmxx/v9y2022i1p2108217.html
   My bibliography  Save this article

Customer satisfaction indicators in transportation and distribution factors of online shopping company

Author

Listed:
  • Thanyaphat Muangpan

Abstract

The commercial business model has changed to electronic market channels and electronic distribution. Electronic commerce (E-commerce) and shopping online generate profits and reduce costs. Many businesses are creating new channels using digital network technology. This research explores the factors and indicators of customer satisfaction for transportation and distribution in an online shopping company. Survey research and exploratory factor analysis (EFA) is applied to analyse the data collection concerning Chinese customers in Thailand who have used the services of an online shopping company. This research tested the results for validity, reliability, and Kaiser-Meyer-Olkin (KMO) statistical approach. Factor loadings confirm the factor explanations and the common threshold of 0.7. Furthermore, customer satisfaction in transportation and the distribution management model achieves with the three main factors and fifteen key indicators. The three factors are the Responsibility of Product and delivery in transportation and distribution, customer services in transportation and distribution, and customer communication in transportation and distribution. These fifteen indicators and the information are to improve the e-commerce business model to create a competitive advantage and increase market share.

Suggested Citation

  • Thanyaphat Muangpan, 2022. "Customer satisfaction indicators in transportation and distribution factors of online shopping company," Cogent Business & Management, Taylor & Francis Journals, vol. 9(1), pages 2108217-210, December.
    • Handle: RePEc:taf:oabmxx:v:9:y:2022:i:1:p:2108217
    DOI: 10.1080/23311975.2022.2108217
    as

    Download full text from publisher

    File URL: http://hdl.handle.net/10.1080/23311975.2022.2108217
    Download Restriction: Access to full text is restricted to subscribers.
    File URL: https://libkey.io/10.1080/23311975.2022.2108217?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:taf:oabmxx:v:9:y:2022:i:1:p:2108217. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Chris Longhurst (email available below). General contact details of provider: http://cogentoa.tandfonline.com/OABM20 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.