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Cultural attributes and risk perception: the moderating role of different types of research and development

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  • Dong-Young Kim
  • Jaehwan Jung

Abstract

Drawing on the grid–group culture theory, this study examines hypotheses to explain how the cultural attributes of an organization influence professionals’ perceptions of risk in the context of research and development (R&D) activities. Specifically, we explore whether two dimensions of cultural attributes – the grid dimension and the group dimension – affect organizational commitment and risk perception. We also investigate whether the impact of the cultural attributes on risk perception is mediated by organizational commitment and whether different types of R&D activities – applied research and developmental research – serve as a moderating variable on the relationships among cultural attributes, organizational commitment, and risk perception. The partial least squares method was used to analyze data collected from full-time senior researchers with over five years of experience at a large technology institute. Our findings indicate that cultural attributes influence the risk perception of R&D professionals through the mediating function of organizational commitment. Further, we found that different types of R&D activities have moderating effects on the relationship between organizational commitment and risk perception.

Suggested Citation

  • Dong-Young Kim & Jaehwan Jung, 2019. "Cultural attributes and risk perception: the moderating role of different types of research and development," Journal of Risk Research, Taylor & Francis Journals, vol. 22(2), pages 161-176, February.
  • Handle: RePEc:taf:jriskr:v:22:y:2019:i:2:p:161-176
    DOI: 10.1080/13669877.2017.1351475
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    Cited by:

    1. Guangyong Lei & Wanwan Wang & Junli Yu & Kam C. Chan, 2022. "Cultural Diversity and Corporate Tax Avoidance: Evidence from Chinese Private Enterprises," Journal of Business Ethics, Springer, vol. 176(2), pages 357-379, March.
    2. Yan, Chao & Wang, Jiaxin & Wang, Zhi & Chan, Kam C., 2023. "Is reverence for life reverence for rule? Awe culture and corporate tax avoidance in China," International Review of Financial Analysis, Elsevier, vol. 90(C).

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