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Promoting consumer environmental friendly purchase behaviour: a synthesized model from three short-term longitudinal studies in Australia

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  • Chih-Hsuan Huang
  • Ian Lings
  • Amanda Beatson
  • Cindy Yunhsin Chou

Abstract

This study aims to develop a predictive model of consumer behaviour in the context of environmental purchases. Each of three environmental behaviours consisting of 250 respondents was collected in Australia using a short-term longitudinal survey. This research is novel in several ways. First, the article investigates the influence of self-determination on the relationship between the two normative components of attitude and behavioural intentions, which represent the integration of the Theory of Planned Behaviour and the Self-Determination Theory, to provide a nuanced understanding of the effects of intrinsically based motivation and extrinsically based motivation on behavioural intentions. Second, our work highlights the important role that planning plays in the translation of behavioural intentions into behaviour. The results show that the behaviour of consumers who report high levels of self-determination is strongly predicted by personal norms. Meanwhile, planning is a significant mediator of the effect of consumers’ intentions on performing a given behaviour.

Suggested Citation

  • Chih-Hsuan Huang & Ian Lings & Amanda Beatson & Cindy Yunhsin Chou, 2018. "Promoting consumer environmental friendly purchase behaviour: a synthesized model from three short-term longitudinal studies in Australia," Journal of Environmental Planning and Management, Taylor & Francis Journals, vol. 61(12), pages 2067-2093, October.
    • Handle: RePEc:taf:jenpmg:v:61:y:2018:i:12:p:2067-2093
    DOI: 10.1080/09640568.2017.1381590
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    Cited by:

    1. Tai-Wei Chang, 2020. "Corporate Sustainable Development Strategy: Effect of Green Shared Vision on Organization Members’ Behavior," IJERPH, MDPI, vol. 17(7), pages 1-20, April.
    2. Zhi-Jiang Liu & Vera Snezhko & Anastasia Kurilova, 2022. "International legal instruments for stimulating green building and construction business: Russian case study," International Environmental Agreements: Politics, Law and Economics, Springer, vol. 22(1), pages 157-175, March.
    3. Sim, Jeongeun & Kim, Bowon, 2021. "Regulatory versus consumer pressure and retailer responsibility for upstream pollution in a supply chain," Omega, Elsevier, vol. 101(C).
    4. Heleen Dreyer & Nadine Sonnenberg & Daleen Van der Merwe, 2022. "Transcending Linearity in Understanding Green Consumer Behaviour: A Social–Cognitive Framework for Behaviour Changes in an Emerging Economy Context," Sustainability, MDPI, vol. 14(22), pages 1-27, November.

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