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Design and eco-innovation: micro-evidence from the Eurobarometer survey

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  • Claudia Ghisetti
  • Sandro Montresor

Abstract

This paper investigates the role of design in making firms eco-innovate. Going beyond the ‘packed’ approach of environmental studies about ‘eco-design’, we maintain that the eco-innovative impact of design is correlated with the firm’s decision to invest in it. In turn, design investment is assumed connected with the use firms make of design. By pooling the Eurobarometer 2015 and 2016 surveys, we test for these arguments with respect to a sample of nearly 4500 European and non-European (US and Switzerland) manufacturing firms. Results confirm that the firms’ capacity of eco-innovating increases when they invest in design, also by making this investment dependent on the role of design within the firm. The relationship between eco-innovation and design appears robust with respect to the different kinds of ‘eco-innovators’ that the Eurobarometer enables us to consider, while some interesting variability emerges when splitting the sample by group of countries and industries.

Suggested Citation

  • Claudia Ghisetti & Sandro Montresor, 2019. "Design and eco-innovation: micro-evidence from the Eurobarometer survey," Industry and Innovation, Taylor & Francis Journals, vol. 26(10), pages 1208-1241, November.
    • Handle: RePEc:taf:indinn:v:26:y:2019:i:10:p:1208-1241
    DOI: 10.1080/13662716.2018.1549475
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    Cited by:

    1. Moreno, Rosina & Ocampo-Corrales, Diego, 2022. "The ability of European regions to diversify in renewable energies: The role of technological relatedness," Research Policy, Elsevier, vol. 51(5).
    2. Grigorescu Adriana & Zamfir Ana-Maria & Mocanu Cristina, 2020. "Emerging trends and drivers for knowledge-intensive economy," Management & Marketing, Sciendo, vol. 15(2), pages 172-185, June.
    3. Gnekpe, Christian & Plantec, Quentin, 2023. "Regulatory push-pull and technological knowledge dynamics of circular economy innovation," Technological Forecasting and Social Change, Elsevier, vol. 196(C).
    4. Sumrin, Samina & Gupta, Suraksha & Asaad, Yousra & Wang, Yichuan & Bhattacharya, Saurabh & Foroudi, Pantea, 2021. "Eco-innovation for environment and waste prevention," Journal of Business Research, Elsevier, vol. 122(C), pages 627-639.
    5. Carolina Castaldi, 2021. "Sustainable innovation and intellectual property rights: friends, foes or perfect strangers?," LEM Papers Series 2021/11, Laboratory of Economics and Management (LEM), Sant'Anna School of Advanced Studies, Pisa, Italy.
    6. Andersson, David E. & Ekman, Anton & Huila, Anton & Tell, Fredrik, 2023. "Industrial design rights and the market value of firms," Technological Forecasting and Social Change, Elsevier, vol. 196(C).
    7. Ghisetti, Claudia & Montresor, Sandro & Vezzani, Antonio, 2021. "Design and environmental technologies: Does ‘green-matching’ actually help?," Research Policy, Elsevier, vol. 50(5).

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