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Does the Mayor’s Party Brand Matter? The Prospect of Statewide Parties’ Policy in Local Government

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  • Bjørn Ervik

Abstract

Recent reform trends in local government ‘constitution’ have aimed at invigorating local democracy by strengthening local executive powers and making political leadership more visible through direct mayor elections. However, observers still tend to paint a gloomy picture of local democracy in contexts where reforms have been implemented. This article evaluates the notion of marginalised local democracy by adopting mandate theory. A data set on Norwegian mayors and deputy mayors provides evidence that mayors elected by the council are more confident in their own success regarding fulfilment of pre-election announcements than deputy mayors are. The mayoral advantage disappears if the mayor is directly elected. Regarding implementation of idiomatic party policy, political cohesion between the mayor and the deputy mayor (coalition or party conjunction) increases the confidence of both. Yet, cohesion does not increase confidence in fulfilling pre-election announcements, thus suggesting a rupture between issues emphasised in campaigns to local election and idiomatic party policy. While results are unfavourable to direct mayor elections, they do not otherwise support the gloomy picture of marginalised local democracy.

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  • Bjørn Ervik, 2015. "Does the Mayor’s Party Brand Matter? The Prospect of Statewide Parties’ Policy in Local Government," Local Government Studies, Taylor & Francis Journals, vol. 41(3), pages 339-361, May.
    • Handle: RePEc:taf:flgsxx:v:41:y:2015:i:3:p:339-361
    DOI: 10.1080/03003930.2013.836493
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