Global Subjects or Objects of Globalisation? The promotion of global citizenship in organisations offering sport for development and/or peace programmes

Sport for Development and Peace (sdp) has been adopted as a ‘development tool’ by Western development practitioners and a growing number of development organisations. Sport is frequently referred to as a ‘global language’ and used to promote international awareness and cross-cultural understanding—two key themes in global citizenship literature. In this paper I examine the language adopted by organisations promoting sdp—specifically, what sdp organisations say they do as well as the nature and implications of their discourses. Drawing on a large and growing body of literature on global citizenship and post-structuralism, and on post-colonial critiques, I argue that sdp narratives have the potential to reinforce the ‘Othering’ of community members in developing countries and may contribute to paternalistic conceptions of development assistance. In so doing, they weaken the potential for more inclusive and egalitarian forms of global citizenship. The article examines the discourse of sdp organisational material found online and analyses it in the context of broader sport and colonialism literature. The work of SDP organisations is further examined in relation to global citizenship discourse with a focus on the production— and projection—of global subjects, or objects of globalisation, and what this means for development ‘beneficiaries’.