The influence of multiple logics on the work of sustainability professionals

Organizational aspects, rather than technological ones, often represent the greatest barrier in the transition toward sustainable construction. However, despite sustainability professionals’ recognized role in sustainable development, few studies have focused on such professionals’ work. To understand the intrinsic influence of multiple institutional logics on the work and agency of sustainability professionals, we conducted 31 semi-structured interviews with sustainability professionals in Sweden’s construction industry. Building on the theoretical framework of institutional logics, the findings show how sustainability professionals’ everyday work, depending on the work conditions, is a blend of thankless, rewarding collaborative, and visionary work. In the organizational context of sustainable construction, characterized by dynamism and ambiguity, different institutional logics are combined in different ways to respond to shifting demands and problems. To maintain agency, sustainability professionals need to shift and balance their work depending on which logics are temporarily central. Showcasing how professionals cope with institutional contexts defined by multiple logics, the paper highlights the complexity involved in managing the vastness and ambiguity of sustainability and how it requires individuals to be both flexible and sensitive to the existence of multiple logics in their immediate context.