Promotional literature for competitive advantage in UK construction firms
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DOI: 10.1080/014461997373114
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- Patricia Hillebrandt & Jacqueline Cannon, 1990. "The Modern Construction Firm," Palgrave Macmillan Books, Palgrave Macmillan, number 978-1-349-13628-5, December.
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Keywords
Promotion; Marketing; Competitive Advantage; Construction;All these keywords.
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