Proud to be a Tenant: The Construction of Common Cause Among Residents in Social Housing

This paper demonstrates the assemblage of a distinctive body of combative beliefs among social housing tenants in England engaged in formal participation with their landlords. Applying the social movement diagnostic of frame analysis, the paper identifies three 'collective identity frames' that signify the construction of common cause among a diverse and fragmented tenant population. These frames celebrate social housing as a public good, promote grass-roots decision-making and advocate direct democracy to public services. They champion local knowledge and local services and articulate a commitment to collective action and collective provision that opposes itself to the individualising discourse of the market. Although a lack of unity characterises the organisation of social housing tenants, this assemblage of contentious claims may signify the continuation of narratives of a tenants' movement and indicate the cautious mobilisation of a distinctive 'counter-discourse' in housing policy.