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Modelling product and foreign market diversification decisions for UK firms

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  • Adrian Gourlay
  • Jonathan Seaton

Abstract

This article contributes to the firm market diversification literature by using a bivariate probit model analogous to SURE vs. OLS for probit estimation to examine the market diversification decisions for a panel of UK firms. We extend the current literature to include director remuneration and firm-specific exchange rates. We find that firm size, wages, R&D, directors remuneration and the level and variability of exchange rates all have a significant impact on the probability of a firm diversifying into foreign markets.

Suggested Citation

  • Adrian Gourlay & Jonathan Seaton, 2010. "Modelling product and foreign market diversification decisions for UK firms," Applied Economics Letters, Taylor & Francis Journals, vol. 17(2), pages 117-120, January.
  • Handle: RePEc:taf:apeclt:v:17:y:2010:i:2:p:117-120
    DOI: 10.1080/13504850701719918
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