IDEAS home Printed from https://ideas.repec.org/a/spt/admaec/v5y2015i6f5_6_3.html
   My bibliography  Save this article

Study on the Adaptation of Corporate Business Strategy to E-commerce Practice

Author

Listed:
  • Chia-Ying Lee
  • Tzong-Ru (Jiun-Shen) Lee
  • Ching-Kuei Kao

Abstract

Corporate strategic objectives refer to ideas or activities of corporations in the future competitive environment. According to these detailed ideas and plans, the managers of all units should assess plans. In the process, E-commerce practices would be selected. Careful verification can ensure the feasibility of this strategic idea. Thus, the goal of this study is to examine corporate business strategies and E-commerce technologies and to extract the adaptive strategy of business strategies and E-commerce technology items. Grey relational analysis is used to extract the important business strategies, and the E-commerce technology most adaptive to each strategy selected via Pareto principle is presented. Based on the results of this study, a new decision-making model of E-commerce technology for an important business strategy should be made available.

Suggested Citation

  • Chia-Ying Lee & Tzong-Ru (Jiun-Shen) Lee & Ching-Kuei Kao, 2015. "Study on the Adaptation of Corporate Business Strategy to E-commerce Practice," Advances in Management and Applied Economics, SCIENPRESS Ltd, vol. 5(6), pages 1-3.
    • Handle: RePEc:spt:admaec:v:5:y:2015:i:6:f:5_6_3
    as

    Download full text from publisher

    File URL: http://www.scienpress.com/Upload/AMAE%2fVol%205_6_3.pdf
    Download Restriction: no
    ---><---

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Nofrizal, & Juju, Undang & Sucherly, & N, Arizal & Waldelmi, Idel & Aznuriyandi,, 2023. "Changes and determinants of consumer shopping behavior in E-commerce and social media product Muslimah," Journal of Retailing and Consumer Services, Elsevier, vol. 70(C).

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spt:admaec:v:5:y:2015:i:6:f:5_6_3. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Eleftherios Spyromitros-Xioufis (email available below). General contact details of provider: http://www.scienpress.com/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.