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Modeling Predictors of Water Conservation-Friendly Behavior Among the General Public: Structural Equation Modeling

Author

Listed:
  • Anthony Coetzer-Liversage

    (University of Rhode Island)

  • Azadeh Fatehpanah

    (Shahid Sadoughi University of Medical Sciences)

  • Elham Maraghi

    (Ahvaz Jundishapur University of Medical Sciences)

  • Mahmood Karimy

    (Social Determinants of Health Research Center, Saveh University of Medical Sciences)

  • Amir H. Pakpour

    (Jönköping University)

  • Majed Maripour

    (Ahvaz Jundishapur University of Medical Sciences)

  • Nematollah Jaafarzadeh Haghighi Fard

    (Medical Basic Sciences Research Institute, Ahvaz Jundishapur University of Medical Sciences)

  • Marzieh Araban

    (Ahvaz Jundishapur University of Medical Sciences)

Abstract

Amid escalating global drought concerns and the imperative of water-saving practices, this 2022 methodological study in the southwest and central regions of Iran, involving 287 participants, employed structural equation modeling to investigate correlates of pro-water conservation behaviors using a validated TPB questionnaire. Findings revealed that attitudes positively influenced intentions (p 0.05). Confirmatory factor analysis demonstrated favorable fit indices for TPB (CMin/df = 1.59, RMSEA = 0.04, CFI = 0.96, TLI = 0.95) and SEM models (CMin/df = 1.58, RMSEA = 0.04, CFI = 0.92, TLI = 0.91), reaffirming the model's validity. The Theory of Planned Behavior offers a potent framework for shaping water-conservation efforts, emphasizing attitudes, subjective norms, and perceived control. Further research is needed to gain a deeper understanding of the disparities that may exist between intentions and actual behaviors in conserving water.

Suggested Citation

  • Anthony Coetzer-Liversage & Azadeh Fatehpanah & Elham Maraghi & Mahmood Karimy & Amir H. Pakpour & Majed Maripour & Nematollah Jaafarzadeh Haghighi Fard & Marzieh Araban, 2024. "Modeling Predictors of Water Conservation-Friendly Behavior Among the General Public: Structural Equation Modeling," Water Resources Management: An International Journal, Published for the European Water Resources Association (EWRA), Springer;European Water Resources Association (EWRA), vol. 38(8), pages 2711-2730, June.
    • Handle: RePEc:spr:waterr:v:38:y:2024:i:8:d:10.1007_s11269-024-03775-2
    DOI: 10.1007/s11269-024-03775-2
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