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Correction to: selling, general, and administrative expense (SGA)-based metrics in marketing: conceptual and measurement challenges

Author

Listed:
  • Annette Ptok

    (University of Cologne)

  • Rupinder P. Jindal

    (University of Washington Tacoma)

  • Werner J. Reinartz

    (University of Cologne)

Abstract

The original version of this article unfortunately contained mistakes in Table 10. Data entries were incorrectly aligned under “Benchmark variables” and “Empirical test for SGA or modifications” columns. Please see below correct Table 10.

Suggested Citation

  • Annette Ptok & Rupinder P. Jindal & Werner J. Reinartz, 2018. "Correction to: selling, general, and administrative expense (SGA)-based metrics in marketing: conceptual and measurement challenges," Journal of the Academy of Marketing Science, Springer, vol. 46(6), pages 1012-1013, November.
    • Handle: RePEc:spr:joamsc:v:46:y:2018:i:6:d:10.1007_s11747-018-0593-6
    DOI: 10.1007/s11747-018-0593-6
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    Cited by:

    1. Markovitch, Dmitri G. & Huang, Dongling & Ye, Pengfei, 2020. "Marketing intensity and firm performance: Contrasting the insights based on actual marketing expenditure and its SG&A proxy," Journal of Business Research, Elsevier, vol. 118(C), pages 223-239.
    2. Wenbin Sun & Zhihua Ding & Xiaobo Xu, 2021. "A new look at returns of information technology: firms’ diversification to IT service market and firm value," Information Technology and Management, Springer, vol. 22(1), pages 13-31, March.
    3. Belo, Frederico & Gala, Vito D. & Salomao, Juliana & Vitorino, Maria Ana, 2022. "Decomposing firm value," Journal of Financial Economics, Elsevier, vol. 143(2), pages 619-639.
    4. Feng, Cong & Fay, Scott, 2020. "Store Closings and Retailer Profitability: A Contingency Perspective," Journal of Retailing, Elsevier, vol. 96(3), pages 411-433.
    5. Butt, Moeen Naseer & Baig, Ahmed S., 2024. "Assessing the firm-level financial consequences of clustering," Journal of Business Research, Elsevier, vol. 178(C).
    6. Jorge Iván Pérez Rave & Gloria Patricia Jaramillo Álvarez & Juan Carlos Correa Morales, 2023. "Psycho-managerial text mining (PMTM): a framework for developing and validating psychological/managerial constructs from a theory/text-driven approach," Journal of Marketing Analytics, Palgrave Macmillan, vol. 11(4), pages 777-808, December.
    7. Abhi Bhattacharya & Joseph Johnson & Ashkan Faramarzi & Niket Jindal & Ross W. Johnson, 2024. "Marketing capability and the turnaround of financially distressed firms," Journal of the Academy of Marketing Science, Springer, vol. 52(4), pages 1195-1215, July.
    8. Feng, Cong & Fay, Scott, 2021. "Chief stores officer and retailer performance," Journal of Retailing and Consumer Services, Elsevier, vol. 58(C).
    9. Zhou, Chenxi & Yu, Jibin, 2023. "Does it pay to withdraw marketing metrics disclosure? An empirical study of retailers’ cessation of monthly comparable-store sales," Journal of Business Research, Elsevier, vol. 156(C).

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