Impact of Organizational Culture on The Level of Corporate Social Responsibility Investments: An Exploratory Study

Purpose Corporate Social Responsibility involves businesses taking responsibility for their impact on society, encompassing environmental, social, and economic aspects. CSR often includes initiatives to reduce a company's environmental footprint and promote sustainable practices. The circular economy is an economic model designed to minimize waste and make the most of resources. It emphasizes reducing, reusing, and recycling materials to create a closed-loop system that is more sustainable in the long run. CSR and the Circular Economy share common ground in their commitment to sustainable and responsible business practices. Companies that integrate both concepts into their operations are likely to contribute positively to society and the environment while also fostering long-term business success. Organizational culture and corporate social responsibility (CSR) are closely intertwined. A strong organizational culture can support and enhance CSR initiatives by fostering a values-driven and ethical business environment. Conversely, a well-defined CSR strategy can help shape and reinforce an organization's culture by promoting values such as social responsibility, sustainability, and ethical business practices. The study is unique and novel because if there was an impact of corporate social responsibility investment, it would reveal what is the level of the impact and what are the reasonable ways by which impact could be created, which have not been carried on so far. This study was undertaken to analyse the relationship between levels of corporate social responsibility investments and organizational culture. Design/Methodology/Approach A total of 200 organizations were selected from organizational databases like NASSCHOM and MSME organizational databases. The organizations were selected through purposive and convenience sampling, wherein those organizations involved in CSR activities were only selected. Responses were sought through a well-structured questionnaire between April 2023 to June 2023. Subsequently data was analysed using tools of inferential statistics. Findings The findings revealed that organizational culture significantly influences Group Functionality (GF), Individual Functionality (IF), Organizational Functionality (OF), and Corporate Social Responsibility Investment (CSR _ Inv). These findings highlight the importance of organizational culture in shaping various aspects of an organization's performance and commitment to corporate social responsibility. Robustness/Value The findings of the research paper validate impact of organizational culture on the level of corporate social responsibility investments