IDEAS home Printed from https://ideas.repec.org/a/spr/aphecp/v22y2024i4d10.1007_s40258-023-00863-z.html
   My bibliography  Save this article

#SharingHEOR: Developing Modern Media for Communication and Dissemination of Health Economics and Outcomes Research

Author

Listed:
  • Davene R. Wright

    (Harvard Medical School and Harvard Pilgrim Health Care Institute)

  • Mikaela Batista

    (Harvard Medical School and Harvard Pilgrim Health Care Institute)

  • Tim Wrightson

    (Adis International Ltd)

Abstract

Questions regarding the effectiveness and safety of health interventions and allocation of health care resources are frequently discussed in mainstream and social media. Additionally, government and foundation funders are increasingly mandating that results be disseminated to the lay public and patients may benefit from being able to digest scientific research regarding their health conditions. Therefore, it is important to widely disseminate and clearly communication health economics and outcomes research (HEOR) findings to a range of interested parties. Digital media features such as graphical or visual abstracts, infographics and videos are informative and add value to research articles by improving reader engagement with articles, potentially increasing their impact, and allowing results to be more widely disseminated. However, use of novel digital media for research dissemination has been relatively limited to date. In this article, we discuss the rationale for developing novel media to communicate and disseminate research findings and offer practical advice for doing so. We conclude by outlining a future agenda for research regarding HEOR communication and dissemination.

Suggested Citation

  • Davene R. Wright & Mikaela Batista & Tim Wrightson, 2024. "#SharingHEOR: Developing Modern Media for Communication and Dissemination of Health Economics and Outcomes Research," Applied Health Economics and Health Policy, Springer, vol. 22(4), pages 447-455, July.
    • Handle: RePEc:spr:aphecp:v:22:y:2024:i:4:d:10.1007_s40258-023-00863-z
    DOI: 10.1007/s40258-023-00863-z
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1007/s40258-023-00863-z
    File Function: Abstract
    Download Restriction: Access to the full text of the articles in this series is restricted.
    File URL: https://libkey.io/10.1007/s40258-023-00863-z?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:aphecp:v:22:y:2024:i:4:d:10.1007_s40258-023-00863-z. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.