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Reinventing professional service firms: the migration to a client-facing, talent-on-demand platform

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  • Bernard J. Jaworski

    (Claremont Graduate University)

  • Ajay Patel

    (SMA Wins)

Abstract

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  • Bernard J. Jaworski & Ajay Patel, 2020. "Reinventing professional service firms: the migration to a client-facing, talent-on-demand platform," AMS Review, Springer;Academy of Marketing Science, vol. 10(1), pages 135-144, June.
    • Handle: RePEc:spr:amsrev:v:10:y:2020:i:1:d:10.1007_s13162-020-00171-y
    DOI: 10.1007/s13162-020-00171-y
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    References listed on IDEAS

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    1. Thomas Martin Key & Goutam Challagalla, 2020. "Information transparency as competitive advantage: research approaches to platform ecosystem design and competition," AMS Review, Springer;Academy of Marketing Science, vol. 10(1), pages 145-147, June.
    2. Feng Zhu & Marco Iansiti, 2012. "Entry into platform‐based markets," Strategic Management Journal, Wiley Blackwell, vol. 33(1), pages 88-106, January.
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    Cited by:

    1. Thomas Martin Key & Goutam Challagalla, 2020. "Information transparency as competitive advantage: research approaches to platform ecosystem design and competition," AMS Review, Springer;Academy of Marketing Science, vol. 10(1), pages 145-147, June.

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