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The use of online dating sites to establish social relations (Wykorzystanie portali randkowych do nawiazywania relacji spolecznych)

Author

Listed:
  • Oskar Szumski

    (Wydzial Zarzadzania, Uniwersytet Warszawski)

  • Marek Zborowski

    (Wydzial Zarzadzania, Uniwersytet Warszawski)

Abstract

Popularity of information technologies and transfer of big part of personal life to virtual reality enabled more frequent use of social networks to establish relationship including business, social and related to hobbies. There can be noticed lack of research focused on the analysis of portals and applications used by adults within the framework of the search for knowledge through virtual dating sites and other Internet services of this class. Goal of presented research is to analyse the use of social network and dating applications to establish relationship specific for personal sphere of life. Research group was identified from within students of Warsaw University. Research proved change in approach to dating portals and applications from the perspective of establishing new relationship.

Suggested Citation

  • Oskar Szumski & Marek Zborowski, 2016. "The use of online dating sites to establish social relations (Wykorzystanie portali randkowych do nawiazywania relacji spolecznych)," Research Reports, University of Warsaw, Faculty of Management, vol. 2(22), pages 237-248.
  • Handle: RePEc:sgm:resrep:v:2:i:22:y:2016:p:237-248
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    More about this item

    Keywords

    social networking site; dating portal; social relations;
    All these keywords.

    JEL classification:

    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

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