Aesthetic Reflection in Managerial Theory and Practice (Ewaluacja jako refleksyjna praktyka)

Research on the aesthetics of organisations, conducted for several decades, has led to organisations being no longer regarded as aesthetically neutral entities, but as forms of expression, susceptible to several aspects of human perception, interpretation and reaction. This approach can be of particular importance for supporting creativity, innovativeness, knowledge conversion, and for critical reflection on the theory of management and managerial practice. In order to take full advantage of the potential of this cognitive perspective, one should turn to applied practices (e.g. the work of designers and artists) combined with theory (of perception, design or art), which have thus far remained beyond the purview of mainstream organisation and management theory.