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Основные модели государственного лекарственного обеспечения в регионах Сибири. Study of assortment – pricing of retail in Kemerovo about private label

Author

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  • Стратиенко Л.А.

Abstract

В статье анализируется представленность в ассортименте розничных сетей г. Кемерово товаров под собственными торговыми марками (СТМ). Оценивается ассортиментно - ценовая политика розничных сетей в отношении товаров под СТМ. Проводится оценка показателей товаров СТМ в магазинах разных форматов. It analyses in the article analyses the representation of the assortment of retail in Kemerovo under private label (PL). Its estimated assortment- pricing policy of retail about products of PL. Its estimated data of PL in stores of different formats.

Suggested Citation

  • Стратиенко Л.А., 2012. "Основные модели государственного лекарственного обеспечения в регионах Сибири. Study of assortment – pricing of retail in Kemerovo about private label," Мир экономики и управления // Вестник НГУ. Cерия: Cоциально-экономические науки, Socionet;Новосибирский государственный университет, vol. 12(3), pages 50-54.
    • Handle: RePEc:scn:guhrje:2012_3_06
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