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Customer focus - the key to the success of the catering

Author

Listed:
  • Максимова М. А.

    (Санкт-Петербургский Государственный Университет Сервиса и Экономики Институт Торговли и Ресторанного Бизнеса)

  • Пеленко О. В.

    (Санкт-Петербургский Государственный Университет Сервиса и Экономики Институт Торговли и Ресторанного Бизнеса)

Abstract

В условиях жесткой конкуренции и динамичного развития рыночных отношений, предприятиям общественного питания и ресторанному бизнесу в целом, необходимо творческое развитие, внедрение новых технологий обслуживания, ориентация на клиента и удовлетворение его потребностей, так как это является основными условиями успеха. Лояльность клиента и его предпочтения в обслуживании обеспечивают предприятию экономический успех на рынке питания.In a competitive and dynamic development of market relations, catering and restaurant business in general, need creative development and introduction of new technology services, customer focus and satisfaction of its needs, as is the basic condition for success. Loyalty to clients and their preferences for services provide the company's economic success in the market supply.

Suggested Citation

  • Максимова М. А. & Пеленко О. В., 2011. "Customer focus - the key to the success of the catering," Научный журнал НИУ ИТМО. Серия «Экономика и экологический менеджмент», CyberLeninka;Федеральное государственное автономное образовательное учреждение высшего образования «Санкт-Петербургский национальный исследовательский университет информационных технологий, механики и оптики», issue 1, pages 202-205.
    • Handle: RePEc:scn:031903:14711110
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