The meanings of Corporate social Responsibility to mining corporations’ stakeholders in Konawe Utara Regency, Indonesia

The present study sheds light on various existing meanings stakeholders attached to CSR implemented by nickel mining companies. It becomes the case as those meanings affect the implementation. Accordingly, the purpose of the study is to reveal and interpret corporate social responsibility implementation to its respective stakeholders (public, company and government). The study applies Schultz’s qualitative-phenomenological approach. Data is analysed by means of interactive model from Miles and Huberman. It infers that different stakeholders attach different meanings, some of which result on mix and some diffential understandings. Public interprets CSR as its absolute right and thus it is obligatory for any company to provide it, while most companies relate CSR implementation to three factors: the need to heed social concerns, means for company`s interests and strategies, and government usually views CSR as public’s absolute right and any company must provide, implementation of whivh government plays a role in supervision.