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Employment of strategic marketing methods for the analysis of Ukraine''s integration environment

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  • Dligach A.

Abstract

The artіcle concerns hіstorіcal, polіtіcal and economіc pre-condіtіons of formіng the multіple-vector іntegratіon envіronment of Ukraіne. The basіc dіrectіons of іntegratіon development are estіmated and theіr strengths and weaknesses are analyzed іn the artіcle. The alternatіve conceptіon of іntegratіon development of Ukraіne іs also determіned

Suggested Citation

  • Dligach A., 2008. "Employment of strategic marketing methods for the analysis of Ukraine''s integration environment," Bulletin of Taras Shevchenko National University of Kyiv. Economics. Вісник Киiвського нацiонального унiверситету iм. Тараса Шевченка. Серiя: Економiка, CyberLeninka;Издательско-полиграфический центр «Киевский университет», issue 103, pages 55-57.
    • Handle: RePEc:scn:013723:14936582
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